{"id":825,"date":"2020-10-14T08:00:18","date_gmt":"2020-10-14T08:00:18","guid":{"rendered":"https:\/\/www.akunatech.com\/blog\/?p=825"},"modified":"2020-10-14T08:00:41","modified_gmt":"2020-10-14T08:00:41","slug":"today-social-media-management-is-important","status":"publish","type":"post","link":"https:\/\/www.akunatech.com\/blog\/today-social-media-management-is-important\/","title":{"rendered":"TODAY, SOCIAL MEDIA MANAGEMENT IS IMPORTANT"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"580\" src=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2020\/10\/shopify-experts-1.jpg\" alt=\"shopify-experts\" class=\"wp-image-827\" srcset=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2020\/10\/shopify-experts-1.jpg 820w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2020\/10\/shopify-experts-1-300x212.jpg 300w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2020\/10\/shopify-experts-1-768x543.jpg 768w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/figure>\n\n\n\n<p>Social media has created an unprecedented opportunity for brands. Today, your business can engage directly with customers and the benefits of doing so include:<\/p>\n\n\n\n<p>A Social Media Manager is integral part of to any online marketing plan today. Social media managers help their organizations capitalize on the surging popularity of social media platforms by creating and overseeing engagements, branding and marketing campaigns<\/p>\n\n\n\n<p>Brand awareness is crucial to any business today. Customers have to know what businesses provide before they can buy or enquire of those goods and services.<\/p>\n\n\n\n<p><strong>Reason why social media management so popular?<\/strong><\/p>\n\n\n\n<p>Do understand the way people think, act and behave because at the very heart of social media, you must develop a consumer\u2019s strong relationships with them which increases leads as well as sales, thus a direct impact on your revenue.<\/p>\n\n\n\n<p>When you choose <a href=\"https:\/\/akunatech.com.au\/\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a>, this is the list of things that we follow and deliver to every client of ours\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Consumer Engagement<\/h2>\n\n\n\n<p>Consumer engagement involves social media manager working on listening, responding and creating visibility. Regular customer engagements draws audiences and increases brand trust value.<\/p>\n\n\n\n<p>Best ways to achieve this is by,<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Contests and giveaways,<\/li><li>Inviting participation without incentive<\/li><li>Creative content<\/li><li>Campaigns, boosts<\/li><li>Campaigns<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">SEO and SEM Marketing<\/h2>\n\n\n\n<p>Search Engine Optimisation (SEO) attempts to maximise the number of visitors to a particular web page by ensuring the web page appears at the top of a search engine list of results.<\/p>\n\n\n\n<p>Search Engine Marketing (SEM) on the other hand, is a form of marketing whereby businesses pay for an increased visibility in a search engine\u2019s list of results<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Promotion and Advertising<\/h2>\n\n\n\n<p>An active presence across a range of social media networks such as Facebook, Instagram, and Twitter is a big boost to any company today.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Analyse and Measure Effectiveness of Social Media Strategy<\/h2>\n\n\n\n<p>Social Media Managers are required to record cumulative data from each and every post made from every social media network. Commonly monitored metrics include:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Followers<\/li><li>Number of posts<\/li><li>Impressions<\/li><li>Engagements<\/li><li>Traffic<\/li><li>Leads<\/li><li>Customers<\/li><\/ul>\n\n\n\n<p><strong>BEFORE WE END\u2026<\/strong><\/p>\n\n\n\n<p>Not only social media management, <a href=\"https:\/\/akunatech.com.au\/\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a> helps you provide <a href=\"https:\/\/www.akunatech.com\/shopify-ecommerce.php\" class=\"Color\" title=\"Shopify ecommerce\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify ecommerce<\/a>, <a href=\"https:\/\/www.akunatech.com\/digital-marketing-services.php\" class=\"Color\" title=\"Digital marketing options\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Digital marketing options<\/a> and <a href=\"https:\/\/www.akunatech.com\/catalogue-management-services.php\" class=\"Color\" title=\"e-commerce catalogue management\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">e-commerce catalogue management<\/a>. We help you in assisting you with <a href=\"https:\/\/www.akunatech.com\/shopify-apps.php\" class=\"Color\" title=\"Shopify applications\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify applications<\/a>, <a href=\"https:\/\/www.akunatech.com\/ecommerce-services.php\" class=\"Color\" title=\"Shopify ecommerce development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify ecommerce development<\/a> and <a href=\"https:\/\/www.akunatech.com\/product-image-editing.php\" class=\"Color\" title=\"product image editing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">product image editing<\/a>. Speaking of <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a> and <a href=\"https:\/\/www.akunatech.com\/digital-marketing-services.php\" class=\"Color\" title=\"digital marketing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">digital marketing<\/a> \u2013 we can completely overhaul your online presence with affordable <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO packages\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO packages<\/a> and <a href=\"https:\/\/www.akunatech.com\/digital-marketing-services.php\" class=\"Color\" title=\"digital marketing strategies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">digital marketing strategies<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social media has created an unprecedented opportunity for brands. Today, your business can engage directly with customers and the benefits of doing so include: A Social Media Manager is integral part of to any online marketing plan today. Social media managers help their organizations capitalize on the surging popularity of social media platforms by creating and overseeing engagements, branding and marketing campaigns Brand awareness is crucial to any business today. Customers have to know what businesses provide before they can buy or enquire of those goods and services. Reason why social media management so popular? Do understand the way people<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[14],"tags":[101,57,94,71,89,33,50,19,70,18,30,20,17,92,34],"class_list":["post-825","post","type-post","status-publish","format-standard","hentry","category-shopify","tag-affordable-seo-packages","tag-content-marketing","tag-digital-marketing","tag-product-image-editing","tag-seo-agency","tag-shopify-app-development","tag-shopify-development-companies","tag-shopify-development-company","tag-shopify-ecommerce-development","tag-shopify-experts","tag-shopify-experts-australia","tag-shopify-experts-sydney","tag-shopify-store-setup","tag-shopify-theme-customisation","tag-shopify-theme-customization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TODAY, SOCIAL MEDIA MANAGEMENT IS IMPORTANT - Akuna Technologies Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akunatech.com\/blog\/today-social-media-management-is-important\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TODAY, SOCIAL MEDIA MANAGEMENT IS IMPORTANT - Akuna Technologies Blog\" \/>\n<meta property=\"og:description\" content=\"Social media has created an unprecedented opportunity for brands. 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