{"id":1243,"date":"2022-09-02T03:22:51","date_gmt":"2022-09-02T03:22:51","guid":{"rendered":"https:\/\/www.akunatech.com\/blog\/?p=1243"},"modified":"2022-09-02T03:24:27","modified_gmt":"2022-09-02T03:24:27","slug":"reach-more-people-than-ever-before-using-omnichannel-marketing","status":"publish","type":"post","link":"https:\/\/www.akunatech.com\/blog\/reach-more-people-than-ever-before-using-omnichannel-marketing\/","title":{"rendered":"REACH MORE PEOPLE THAN EVER BEFORE USING OMNICHANNEL MARKETING"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"580\" src=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2022\/09\/omni-channel-marketing.jpg\" alt=\"\" class=\"wp-image-1244\" srcset=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2022\/09\/omni-channel-marketing.jpg 820w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2022\/09\/omni-channel-marketing-300x212.jpg 300w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2022\/09\/omni-channel-marketing-768x543.jpg 768w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/figure>\n\n\n\n<p>Marketing used to be a lot less complicated in the old times, but things have transformed ever since the growth of the internet.<\/p>\n\n\n\n<p>Today, users interact with brands on multiple devices and separate platforms as easy as a click of a button. And this is so real time, you need to be ready for this all the time.<\/p>\n\n\n\n<p>Take another example, even in-person and online shopping, which used to be distinct events, are no longer completely separate due to the rise of trends like buy-online and pick-up-in-person for all forms of shopping.<\/p>\n\n\n\n<p>Consumer expectations are shifting as well, drifting from what was required yesterday to something completely new tomorrow.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is Omnichannel Marketing?<\/h2>\n\n\n\n<p>Omnichannel marketing helps provide users with a seamless marketing experience across all platforms, channels, and devices throughout the marketing funnel. The main goal of omnichannel marketing is to place the customer at the center of every marketing strategy and provide a seamless consistent experience every time.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Benefits of Omnichannel Marketing<\/h2>\n\n\n\n<p>Omnichannel marketing offers a host of benefits for both brands and their customers. According to experts, companies using omnichannel strategies retain roughly around 89% of their customers, while brands that don\u2019t keep it, retain just a 33% of their customers. Several other benefits include:<\/p>\n\n\n\n<p><strong>Improved user experience<\/strong><\/p>\n\n\n\n<p>Omnichannel marketing helps center the customer experience, providing a better experience for customers no matter where they interact with your brand<\/p>\n\n\n\n<p><strong>Better brand awareness<\/strong><\/p>\n\n\n\n<p>Creating a constant and consistent experience across platforms making it easier for customers to recognize your brand<\/p>\n\n\n\n<p><strong>Improved business data<\/strong><\/p>\n\n\n\n<p>Omnichannel tracks customer interactions across platforms, channels, and even in-person sales. This only goes to highlight which campaigns and channels are most effective at driving leads and sales.<\/p>\n\n\n\n<p><strong>Increased sales and revenue<\/strong><\/p>\n\n\n\n<p>Marketers that use three or more channels in one campaign see a 287 percent higher purchase rate. Omnichannel campaigns also have a higher order rate.<\/p>\n\n\n\n<p><strong>FINAL THOUGHTS\u2026<\/strong><\/p>\n\n\n\n<p>Hope you enjoyed today\u2019s article \u2026<\/p>\n\n\n\n<p>Along with such requirements, <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Akuna Technologies<\/a> provides their customers with various social media marketing strategies and along with that we even do provide  Shopify store <a href=\"https:\/\/www.akunatech.com\/shopify-online-store-setup.php\" class=\"Color\" title=\"shopify store setup\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">shopify store setup<\/a>, <a href=\"https:\/\/www.akunatech.com\/product-image-editing.php\" class=\"Color\" title=\"product image editing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">product image editing<\/a>, <a href=\"https:\/\/www.akunatech.com\/shopify-theme-customisation.php\" class=\"Color\" title=\"shopify theme customisation\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">shopify theme customisation<\/a>, <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify ecommerce development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Shopify ecommerce development<\/a> along with <a href=\"https:\/\/www.akunatech.com\/shopify-app-development.php\" class=\"Color\" title=\"Shopify app development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Shopify app development<\/a>, <a href=\"https:\/\/www.akunatech.com\/digital-marketing-services.php\" class=\"Color\" title=\"digital marketing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">digital marketing<\/a> options, website development, design, mark-up services, e-commerce catalogue management and many more. We help you in assisting you with Shopify applications, <a href=\"https:\/\/www.akunatech.com\/shopify-app-development.php\" class=\"Color\" title=\"Shopify app development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Shopify app development<\/a> and <a href=\"https:\/\/www.akunatech.com\/product-image-editing.php\" class=\"Color\" title=\"product image editing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">product image editing<\/a>.<\/p>\n\n\n\n<p>Speaking of <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">SEO<\/a> and digital marketing \u2013 we can completely overhaul your online presence with <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"Affordable SEO packages\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">affordable SEO packages<\/a> and digital marketing strategies. Choosing to go digital, choose <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Akuna Technologies<\/a>.<\/p>\n\n\n\n<p>Any services you wish to seek in Australia, you know your <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify experts Australia\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Shopify experts Australia<\/a> \u2013 <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Akuna Technologies<\/a> (we are a company who deal in Shopify work and can call us <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify experts in Sydney\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener\">Shopify experts in Sydney<\/a>) can easily help you get to solutions on it!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing used to be a lot less complicated in the old times, but things have transformed ever since the growth of the internet. Today, users interact with brands on multiple devices and separate platforms as easy as a click of a button. And this is so real time, you need to be ready for this all the time. Take another example, even in-person and online shopping, which used to be distinct events, are no longer completely separate due to the rise of trends like buy-online and pick-up-in-person for all forms of shopping. Consumer expectations are shifting as well, drifting from<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[6,14],"tags":[57,94,71,89,33,50,19,70,18,30,20,17,92,34],"class_list":["post-1243","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","category-shopify","tag-content-marketing","tag-digital-marketing","tag-product-image-editing","tag-seo-agency","tag-shopify-app-development","tag-shopify-development-companies","tag-shopify-development-company","tag-shopify-ecommerce-development","tag-shopify-experts","tag-shopify-experts-australia","tag-shopify-experts-sydney","tag-shopify-store-setup","tag-shopify-theme-customisation","tag-shopify-theme-customization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>REACH MORE PEOPLE THAN EVER BEFORE USING OMNICHANNEL MARKETING - Akuna Technologies Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akunatech.com\/blog\/reach-more-people-than-ever-before-using-omnichannel-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"REACH MORE PEOPLE THAN EVER BEFORE USING OMNICHANNEL MARKETING - Akuna Technologies Blog\" \/>\n<meta property=\"og:description\" content=\"Marketing used to be a lot less complicated in the old times, but things have transformed ever since the growth of the internet. Today, users interact with brands on multiple devices and separate platforms as easy as a click of a button. And this is so real time, you need to be ready for this all the time. Take another example, even in-person and online shopping, which used to be distinct events, are no longer completely separate due to the rise of trends like buy-online and pick-up-in-person for all forms of shopping. 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