{"id":1045,"date":"2021-08-12T11:24:39","date_gmt":"2021-08-12T11:24:39","guid":{"rendered":"https:\/\/www.akunatech.com\/blog\/?p=1045"},"modified":"2021-08-12T11:24:46","modified_gmt":"2021-08-12T11:24:46","slug":"understand-how-websites-get-ranked-on-search-engines","status":"publish","type":"post","link":"https:\/\/www.akunatech.com\/blog\/understand-how-websites-get-ranked-on-search-engines\/","title":{"rendered":"UNDERSTAND HOW WEBSITES GET RANKED ON SEARCH ENGINES"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"580\" src=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/08\/SEO.jpg\" alt=\"SEO\" class=\"wp-image-1046\" srcset=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/08\/SEO.jpg 820w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/08\/SEO-300x212.jpg 300w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/08\/SEO-768x543.jpg 768w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/figure>\n\n\n\n<p>If you\u2019re a digital marketer and landed on this page, it\u2019s likely because you\u2019re looking to understand <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a>. Last year, especially due to the global pandemic, consumers shifted to more online purchasing and B2B companies shifted their marketing strategies to target online users.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Understand the basics, what is SEO?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a>, or commonly called search engine optimization, is about getting your product, service or message to searches. In practical terms, <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a> is the on-going process of improving your website to increase relevancy and drive traffic through organic search engine results. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a> isn\u2019t just about optimizing your website. In fact, <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a> can and should involve other disciplines within digital marketing, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Public relations<\/li><li>Branding<\/li><li>Conversion rate optimization<\/li><li>Coding and web development<\/li><li>Content design<\/li><li>User experience (UX)<\/li><li>Content marketing<\/li><li>Lots more<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Which search results are termed organic in SEO?<\/h2>\n\n\n\n<p>As we said earlier, organic search results are the ones that are earned through effective <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a>, and not gone through the paid process that is advertisements. Organic results are the ones that are usually below the paid advertisement websites. But with the way search has changed, how can we spot organic results today is the question?<\/p>\n\n\n\n<p>Today, search engine results pages, often referred to as \u201cSERPs\u201d are filled with both more advertising and more dynamic organic results formats than we have ever seen before.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Listing the core elements of SEO for getting good organic search results are:<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Keywords<\/li><li>Title tags<\/li><li>Heading tags<\/li><li>Image and Video alt text<\/li><li>Meta description<\/li><li>Internal links<\/li><li>Topic relevance<\/li><\/ul>\n\n\n\n<p>Let us elaborate a little of each in the coming blog so that you understand, why all of this is important as a cluster for <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a> ranking.<\/p>\n\n\n\n<p>FINAL THOUGHTS\u2026<\/p>\n\n\n\n<p>Hope you enjoyed today\u2019s article \u2026<\/p>\n\n\n\n<p>Along with such requirements, <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a> provides their customers with various social media marketing strategies and along with that we even do provide  Shopify store <a href=\"https:\/\/www.akunatech.com\/shopify-online-store-setup.php\" class=\"Color\" title=\"shopify store setup\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">shopify store setup<\/a>, <a href=\"https:\/\/www.akunatech.com\/product-image-editing.php\" class=\"Color\" title=\"product image editing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">product image editing<\/a>, <a href=\"https:\/\/www.akunatech.com\/shopify-theme-customisation.php\" class=\"Color\" title=\"shopify theme customisation\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">shopify theme customisation<\/a>, <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify ecommerce development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify ecommerce development<\/a> along with <a href=\"https:\/\/www.akunatech.com\/shopify-app-development.php\" class=\"Color\" title=\"Shopify app development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify app development<\/a>, <a href=\"https:\/\/www.akunatech.com\/digital-marketing-services.php\" class=\"Color\" title=\"digital marketing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">digital marketing<\/a> options, website development, design, mark-up services, e-commerce catalogue management and many more. We help you in assisting you with Shopify applications, <a href=\"https:\/\/www.akunatech.com\/shopify-app-development.php\" class=\"Color\" title=\"Shopify app development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify app development<\/a> and <a href=\"https:\/\/www.akunatech.com\/product-image-editing.php\" class=\"Color\" title=\"product image editing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">product image editing<\/a>.<\/p>\n\n\n\n<p>Speaking of <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a> and digital marketing \u2013 we can completely overhaul your online presence with <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"Affordable SEO packages\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">affordable SEO packages<\/a> and digital marketing strategies. Choosing to go digital, choose <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a>.<\/p>\n\n\n\n<p>Any services you wish to seek in Australia, you know your <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify experts Australia\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify experts Australia<\/a> \u2013 <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a> (we are a company who deal in Shopify work and can call us <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify experts in Sydney\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify experts in Sydney<\/a>) can easily help you get to solutions on it!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re a digital marketer and landed on this page, it\u2019s likely because you\u2019re looking to understand SEO. Last year, especially due to the global pandemic, consumers shifted to more online purchasing and B2B companies shifted their marketing strategies to target online users. Understand the basics, what is SEO? SEO, or commonly called search engine optimization, is about getting your product, service or message to searches. In practical terms, SEO is the on-going process of improving your website to increase relevancy and drive traffic through organic search engine results. SEO isn\u2019t just about optimizing your website. In fact, SEO can<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[14],"tags":[57,94,71,89,33,50,19,70,18,30,20,17,92,34],"class_list":["post-1045","post","type-post","status-publish","format-standard","hentry","category-shopify","tag-content-marketing","tag-digital-marketing","tag-product-image-editing","tag-seo-agency","tag-shopify-app-development","tag-shopify-development-companies","tag-shopify-development-company","tag-shopify-ecommerce-development","tag-shopify-experts","tag-shopify-experts-australia","tag-shopify-experts-sydney","tag-shopify-store-setup","tag-shopify-theme-customisation","tag-shopify-theme-customization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UNDERSTAND HOW WEBSITES GET RANKED ON SEARCH ENGINES - Akuna Technologies Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akunatech.com\/blog\/understand-how-websites-get-ranked-on-search-engines\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UNDERSTAND HOW WEBSITES GET RANKED ON SEARCH ENGINES - Akuna Technologies Blog\" \/>\n<meta property=\"og:description\" content=\"If you\u2019re a digital marketer and landed on this page, it\u2019s likely because you\u2019re looking to understand SEO. 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