{"id":1002,"date":"2021-06-03T11:10:44","date_gmt":"2021-06-03T11:10:44","guid":{"rendered":"https:\/\/www.akunatech.com\/blog\/?p=1002"},"modified":"2021-06-03T11:10:52","modified_gmt":"2021-06-03T11:10:52","slug":"reasons-why-email-marketing-is-so-important-even-today","status":"publish","type":"post","link":"https:\/\/www.akunatech.com\/blog\/reasons-why-email-marketing-is-so-important-even-today\/","title":{"rendered":"REASONS WHY EMAIL MARKETING IS SO IMPORTANT EVEN TODAY"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"580\" src=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/06\/Shopify-store-setup.jpg\" alt=\"Shopify-store-setup\" class=\"wp-image-1003\" srcset=\"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/06\/Shopify-store-setup.jpg 820w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/06\/Shopify-store-setup-300x212.jpg 300w, https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2021\/06\/Shopify-store-setup-768x543.jpg 768w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/figure>\n\n\n\n<p>Today, digital marketing strategies have evolved. There is a question that keeps coming up: \u201cIs email marketing still important?\u201d<\/p>\n\n\n\n<p>Find out here top reasons why email marketing still rules GOOD.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Stay connected with your audiences<\/h2>\n\n\n\n<p>Emails have the ability to keep all your customer databases informed. Let consumers check their emails when it is convenient for them. This will boost engagement with your customers as long as you give them something worth reading for.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Reach customers in real-time<\/h2>\n\n\n\n<p>Studies say, 54% of all emails are opened on a mobile device. This is a significant point and a company should come into play when planning any marketing strategy with emails.<\/p>\n\n\n\n<p>More and more consumers are using smartphone devices to access not only emails but all other types of media and information. So try delivering what is fun and attractive<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Email marketing is easy to measure<\/h2>\n\n\n\n<p>Email marketing tools offer the ability to track your email campaigns. Start tracking delivery rates, bounce rates, unsubscribe rates, click through rates, and open rates to work better and these metrics should not be ignored because they are an important part of your internet marketing campaign as a whole\n<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Allows for targeted messaging<\/h2>\n\n\n\n<p>Now, how targeted messaging is good? Let\u2019s talk about the importance of email marketing when it comes to generation \u2013 sometimes referred to as email lead marketing.<\/p>\n\n\n\n<p>The main ideology is to get potential customers at different stages to enter the buying cycle. Creating buying situations can help you determine what kind of content must be created for each step.\n<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Everyone almost always uses email<\/h2>\n\n\n\n<p>Again studies show, 91% of consumers use email. A good email marketing strategy is to encourage customers to see various promotions and offers as much as possible. Remember brand awareness is always good, if not for today at least tomorrow.<\/p>\n\n\n\n<p>Email is a huge entity in the B2B world as it accounts for the most prominent form of communication and marketing and this number\/percentage reaches 73% in terms of business.<\/p>\n\n\n\n<p>Thinking of email marketing, think of Akuna Technologies as your next service provider.\n<\/p>\n\n\n\n<p>FINAL THOUGHTS\u2026<\/p>\n\n\n\n<p>Hope you enjoyed today\u2019s article \u2026<\/p>\n\n\n\n<p>Along with such requirements, <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a> provides their customers with various social media marketing strategies and along with that we even do provide  Shopify store <a href=\"https:\/\/www.akunatech.com\/shopify-online-store-setup.php\" class=\"Color\" title=\"shopify store setup\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">shopify store setup<\/a>, <a href=\"https:\/\/www.akunatech.com\/product-image-editing.php\" class=\"Color\" title=\"product image editing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">product image editing<\/a>, <a href=\"https:\/\/www.akunatech.com\/shopify-theme-customisation.php\" class=\"Color\" title=\"shopify theme customisation\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">shopify theme customisation<\/a>, <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify ecommerce development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify ecommerce development<\/a> along with <a href=\"https:\/\/www.akunatech.com\/shopify-app-development.php\" class=\"Color\" title=\"Shopify app development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify app development<\/a>, <a href=\"https:\/\/www.akunatech.com\/digital-marketing-services.php\" class=\"Color\" title=\"digital marketing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">digital marketing<\/a> options, website development, design, mark-up services, e-commerce catalogue management and many more. We help you in assisting you with Shopify applications, <a href=\"https:\/\/www.akunatech.com\/shopify-app-development.php\" class=\"Color\" title=\"Shopify app development\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify app development<\/a> and <a href=\"https:\/\/www.akunatech.com\/product-image-editing.php\" class=\"Color\" title=\"product image editing\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">product image editing<\/a>.<\/p>\n\n\n\n<p>Speaking of <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"SEO\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">SEO<\/a> and digital marketing \u2013 we can completely overhaul your online presence with <a href=\"https:\/\/www.akunatech.com\/search-engine-optimisation.php\" class=\"Color\" title=\"Affordable SEO packages\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">affordable SEO packages<\/a> and digital marketing strategies. Choosing to go digital, choose <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a>.<\/p>\n\n\n\n<p>Any services you wish to seek in Australia, you know your <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify experts Australia\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify experts Australia<\/a> \u2013 <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Akuna Technologies\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Akuna Technologies<\/a> (we are a company who deal in Shopify work and can call us <a href=\"https:\/\/www.akunatech.com\" class=\"Color\" title=\"Shopify experts in Sydney\" target=\"_blank\" style=\"font-weight: 600;\" rel=\"noopener noreferrer\">Shopify experts in Sydney<\/a>) can easily help you get to solutions on it!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, digital marketing strategies have evolved. There is a question that keeps coming up: \u201cIs email marketing still important?\u201d Find out here top reasons why email marketing still rules GOOD. Stay connected with your audiences Emails have the ability to keep all your customer databases informed. Let consumers check their emails when it is convenient for them. This will boost engagement with your customers as long as you give them something worth reading for. Reach customers in real-time Studies say, 54% of all emails are opened on a mobile device. This is a significant point and a company should come<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[14],"tags":[57,94,71,89,33,50,19,70,18,30,20,17,92,34],"class_list":["post-1002","post","type-post","status-publish","format-standard","hentry","category-shopify","tag-content-marketing","tag-digital-marketing","tag-product-image-editing","tag-seo-agency","tag-shopify-app-development","tag-shopify-development-companies","tag-shopify-development-company","tag-shopify-ecommerce-development","tag-shopify-experts","tag-shopify-experts-australia","tag-shopify-experts-sydney","tag-shopify-store-setup","tag-shopify-theme-customisation","tag-shopify-theme-customization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>REASONS WHY EMAIL MARKETING IS SO IMPORTANT EVEN TODAY - Akuna Technologies Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akunatech.com\/blog\/reasons-why-email-marketing-is-so-important-even-today\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"REASONS WHY EMAIL MARKETING IS SO IMPORTANT EVEN TODAY - Akuna Technologies Blog\" \/>\n<meta property=\"og:description\" content=\"Today, digital marketing strategies have evolved. There is a question that keeps coming up: \u201cIs email marketing still important?\u201d Find out here top reasons why email marketing still rules GOOD. Stay connected with your audiences Emails have the ability to keep all your customer databases informed. Let consumers check their emails when it is convenient for them. This will boost engagement with your customers as long as you give them something worth reading for. Reach customers in real-time Studies say, 54% of all emails are opened on a mobile device. 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There is a question that keeps coming up: \u201cIs email marketing still important?\u201d Find out here top reasons why email marketing still rules GOOD. Stay connected with your audiences Emails have the ability to keep all your customer databases informed. Let consumers check their emails when it is convenient for them. This will boost engagement with your customers as long as you give them something worth reading for. Reach customers in real-time Studies say, 54% of all emails are opened on a mobile device. 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