{"version":"1.0","provider_name":"Akuna Technologies Blog","provider_url":"https:\/\/www.akunatech.com\/blog","author_name":"Akunatech","author_url":"https:\/\/www.akunatech.com\/blog\/author\/akunatech\/","title":"SOCIAL MEDIA METRICS TO FOCUS FOR YOUR CAMPAIGNS - Akuna Technologies Blog","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"qrN9mRMwS0\"><a href=\"https:\/\/www.akunatech.com\/blog\/social-media-metrics-to-focus-for-your-campaigns\/\">SOCIAL MEDIA METRICS TO FOCUS FOR YOUR CAMPAIGNS<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.akunatech.com\/blog\/social-media-metrics-to-focus-for-your-campaigns\/embed\/#?secret=qrN9mRMwS0\" width=\"600\" height=\"338\" title=\"&#8220;SOCIAL MEDIA METRICS TO FOCUS FOR YOUR CAMPAIGNS&#8221; &#8212; Akuna Technologies Blog\" data-secret=\"qrN9mRMwS0\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.akunatech.com\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","description":"A social media strategy and its worth are measured very differently and you will be surprised by how many marketers don&#8217;t think to look past the data found on the \u2018Overview\u2019 tab. While no one would argue about the importance of keeping track of some small but important stats, there\u2019s more valuable intelligence to be gathered by doing a deeper dive into them. Let us today look at how Facebook metrics must be tracked for each one to boost brand awareness and improve social media ROI. Facebook Metrics \u2013 The basics of social media Facebook &#8211; owned by the parent","thumbnail_url":"https:\/\/www.akunatech.com\/blog\/wp-content\/uploads\/2023\/01\/social-media-marketing.jpg"}