SEO packages Archives - Akuna Technologies Blog

UNDERSTAND THE MAIN PLAYERS INVOLVED IN ONLINE PAYMENTS

Akunatech — Thu, 20 May 2021 09:32:46 +0000

Defining the basics – What is a payment gateway?

Payment gateway – is a technology that captures and transfers payment data from the customer’s account to the acquirer.

A payment gateway does the cross-checking part. It validates the customer’s card details, ensures the funds are available and eventually enables merchants to get paid. It sets up an interface between a merchant’s website and its acquirer. It helps to encrypt the sensitive credit card details, ensuring all the information is passed securely from the customer to the acquiring bank via the merchant.

In simple words, payment gateways work as the middleman between your customer and the merchant, ensuring the transaction is carried out securely and promptly.

Understand the key players in online payments

Here we identify the key players in online payments. When a customer clicks on the “Pay” button on your website for making the payments, these are the key players involved in every payment process:

The merchant

This is you – the merchant, an online business entity offering a product or service to customers across

The customer

The customer or the cardholder, who wants to purchase the products or services that the merchant is selling and initiates the transaction

The issuing bank: the issuing bank is the customer’s bank that issues the cardholder’s credit or debit card

The acquirer

Also known as the acquiring bank. Here, the acquirer is the financial institution that maintains the merchant’s bank account. The acquiring bank, i.e the acquirer passes the merchant’s transactions to the issuing bank to receive payment

These were the main players who are involved in an online transaction via a payment gateway.

It has become a requirement for every online business to have a payment gateway for digital transactions. Find out how the payment gateway functions in the upcoming blog from us

FINAL THOUGHTS…

Hope you enjoyed today’s article…

Along with such requirements, Akuna Technologies provides their customers with various social media marketing strategies and along with that we even do provide Shopify store setup, product image editing, Shopify theme customisation, along with Shopify app development, digital marketing options, website development, web design, e-commerce catalogue management and many more. We help you in assisting you with Shopify applications, Shopify ecommerce development and product image editing.

Speaking of SEO and digital marketing – we can completely overhaul your online presence with affordable SEO packages and digital marketing strategies. Choosing to go digital, choose Akuna Technologies.

Any services you wish to seek in Australia, you know your Shopify experts Australia – Akuna Technologies (we are a company who deal in Shopify work and can call us Shopify experts in Sydney) can easily help you get to solutions on it!.

The post UNDERSTAND THE MAIN PLAYERS INVOLVED IN ONLINE PAYMENTS appeared first on Akuna Technologies Blog.

INTEGRATING A PAYMENT GATEWAY TO YOUR WEBSITE

Akunatech — Thu, 13 May 2021 10:41:36 +0000

А payment gateway – a technology that captures and transfers payment data from the customer to the acquirer on an online platform.

Today there are so many options to choose from for a payment gateway for your website depending on what type of payments you are having.

A payment gateway is what keeps the payments rolling smoothly to your account, as it enables online payments for consumers and businesses. If you are an online merchant, you don’t need to be a payment gateway expert, but it is definitely worth understanding the basics of how an online payment flows from your customer to your bank account.

This article explains what is a payment gateway, how it works, why an online merchant needs one and how to choose which payment gateway service is right for your business.

Benefits of having a payment gateway for your website

Getting a digital platform to accept the payments online can be very nice and it improves the overall performance of your business. Here are the key benefits of having a payment gateway:

1. Easy Checkout

A quick and seamless checkout experience is a must from a customer’s point of view. Payment gateway helps enable these features and helps make online shopping very easy and fast.

2. Impulse purchase

More than 40% of customers cancel their purchases when they find the checkout and/or payment method complex. On the other hand, impulse purchases account for 40% of all online purchases, so being provided with an easy payment option will undoubtedly make an increase in sales.

3. Payment gateways also helps in

· Integrating with shopping cart
· Provides a faster payment processing
· Accepts multiple payment options from the purchaser
· Provides fraud management
· Provides recurring billing more conveniently

4. Security

Payment gateways often help with better security standards like PCI DSS, etc. providing good secure transactions for all.

Find out the key players involved in a payment gateway for payment transactions in the upcoming article. Stay tuned for more on this space.

FINAL THOUGHTS…

Hope you enjoyed today’s article…

The post INTEGRATING A PAYMENT GATEWAY TO YOUR WEBSITE appeared first on Akuna Technologies Blog.

WHY CHOOSE PHP PROGRAMMING LANGUAGE FOR WEBSITE DEVELOPMENT

Akunatech — Thu, 08 Apr 2021 05:59:34 +0000

Many reasons, one simple answer… PHP works wells!

We, the companies who do programming love to learn more and more about coding languages. As you know, internet usage is increasing exponentially and programmers like to develop more and more online applications.

There are many other web development languages that developers even opt to work upon, naming a few like ASP, JPS, Perl, CGI, and PHP. Amongst all said, PHP programming language is the most widely used language among other web programming languages.

In today’s times, having knowledge about PHP scripting language is the most demanding skill for developers. Most commonly and widely used scripting languages are PHP and ASPX.

PHP Programming Benefits for Business

PHP programming language is a great choice for fast prototyping and development of both static and dynamic website development. Today start-up businesses, advertising agencies, and media agencies, as well as miniscule software organizations, are the most popular sectors where PHP programming is used for development.

There are some points that will guide you why one must choose PHP programming language for development of a website and these are some points that will clear what exactly PHP language is.

Factors supporting the popularity of PHP development:

PHP is a simple & easy to learn programming language
PHP comes with support
PHP comes with lots of supports features
Speed is a major boost in working
Very less limitation to the developer while working on it
Maintenance is very easy
It is FREE
It is an Open Source
Very easy integration
Lots of frameworks available
Scalability factor is a boon
PHP is an object oriented language

FINAL THOUGHTS…

Hope you enjoyed today’s article on PHP programming language.

Along with website development, Akuna Technologies provides their customers with various social media marketing strategies and along with that we even do provide Shopify store setup, product image editing, shopify theme customisation, along with shopify app development, digital marketing options, website development, web design, e-commerce catalogue management and many more. We help you in assisting you with Shopify applications, Shopify ecommerce development and product image editing.

Any services you wish to seek in Australia, you know your Shopify experts Australia – Akuna Technologies (we are a company who deal in Shopify work and can call us Shopify experts in Sydney) can easily help you get to solutions on it!

The post WHY CHOOSE PHP PROGRAMMING LANGUAGE FOR WEBSITE DEVELOPMENT appeared first on Akuna Technologies Blog.

MAJOR FACTORS WHAT INCREASE WEBSITE POPULARITY WITH SEO PROCESS

Akunatech — Thu, 25 Mar 2021 05:00:12 +0000

Hello there dear readers. Glad to see you back on the continuation blog article of our previous blog on the SEO topic from Akuna Technologies. Last week we discussed what exactly is SEO and how it works. Wish to view it again, feel free to click here

This week’s article brings us to the discussion of what makes this process increase website popularity. So, let’s head straight to the topic.

How does the SEO process work Well, in simple terms, SEO works by demonstrating to search engines that your platform (or website) content is the best result for the topic at hand to display. Let us focus and illustrate more on how to rank in the biggest search engine of them all – Google!

Optimizing for Google

For your information, Google famously uses more than 200 ranking factors. More to this, Google ranks web pages, not web sites on its platform. Now let us tell you more about some of the things that affect rankings and search engine visibility – crawlability and mobile-friendliness being its major factors. Apart from this they also include pagespeed, search intent and back linking. Today we discuss the first two factors so that anyone wishing to work on their website/platform can start right away taking our team’s help.

Crawlability

Primary method to discover new content on a webpage is crawling process. And before Google can even consider ranking your content, it first needs to know that it exists. In simple words, crawling is where Google follows links on the pages they already know about to those they haven’t seen before.

Understand this point properly… Let’s say that your homepage has a backlink from a website that’s already in Google’s index.

Next time google crawls that site, they’ll follow the link to discover your website’s homepage and it is then likely you get added to their index. From there, they will then crawl the links on your homepage to find other pages on your site.

Coming to mobile-friendliness

An astonishing 63% of google’s search comes from mobile phones and this very percentage number is ever-growing.

Most people will likely leave your page if they see the desktop version of a site loads on mobile.

Always know, Google wants to keep its users satisfied and Pages that aren’t optimized for mobile lead to dissatisfaction for both. What’s the point even if you do rank and win the click, most people won’t stick around to consume your content.

Keeping all this in mind, Content quality is a must! Have good content quality because a content delivered from your end is the one that speaks for itself.

FINAL THOUGHTS…

Google tends to look at factors like location, past search history and search settings to tailor your results to what is most useful and relevant for you in that moment.

Along with SEO, Akuna Technologies provides their customers with various social media marketing strategies and along with that we even do provide Shopify store setup, product image editing, shopify theme customisation, shopify ecommerce along with shopify app development, digital marketing options, website development, design, e-commerce catalogue management and many more. We help you in assisting you with shopify app development, Shopify ecommerce development and product image editing.

The post MAJOR FACTORS WHAT INCREASE WEBSITE POPULARITY WITH SEO PROCESS appeared first on Akuna Technologies Blog.