A website may have excellent content, robust design and valuable services. Still, poor URL structure and a disconnect from your SEO strategy can make it difficult for search engines to interpret your website’s industry focus. That’s why, you can visualize keyword URL mapping as assigning each of your crucial keywords a dedicated, specific home on your site. This way, your keyword-rich URLs, pages and keywords can come together in perfect harmony. What Is Keyword URL Mapping? One of the core components of search engine optimization includes mapping keyword phrases for higher search result rankings. This is known as Keyword URL